Signs That Say What You Want Them to Say and Not Signs That Say What Someone Else Wants You to Say. Standing in a busy area of South London, photographer Gillian Wearing stopped passers-by and asked them to write down what was on their mind. With their permission, she then portrayed them holding their statement. The series of Signs is comprised of over fifty colour photographs. A broad cross-section of people participated and the series provides a fascinating social and historical document, referring to the economic decline in Britain in the early 1990s. However most of the signs express intimate thoughts or personal convictions. Wearing's work interrupts the logic of photo-documentary and snapshot photography by the subjects’ engineering of their own representation and examines the relationship between public image and private identity.